White Flowers, who this Friday release their forthcoming debut album, Day By Day, on Tough Love and are currently in the middle of a short run of sold-out socially-distanced shows have today shared a film of a live session version of album title track and announced details of a headline UK tour in the autumn.
Filmed recently in their rehearsal space, an abandoned textile mill in the centre of Preston, the Day By Day clip was directed and edited by Joel Maudsley, engineered, mixed and mastered by Joe Ramsden and also features visuals made by the band.
The band also recorded a number of tracks for this first live session, including a small selection of songs from debut album Day By Day and Within a Dream EP, some of which will be shared shortly.
Watch 'Day By Day (Live at The Mill)' - BELOW:
Additionally, the band have just announced a number of headline shows in October / November. The dates, including the remaining socially distanced shows, are as follows:
10.06.21 – The Windmill, Brixton – LONDON – SOLD OUT
11.06.21 – Shacklewell Arms – LONDON – SOLD OUT
04.09.21 – Ritz – MANCHESTER (Manchester Psych Fest)
29.09.21 – Peckham Audio – LONDON (supporting KVB)
13.10.21 – The Cluny – NEWCASTLE
14.10.21 – Broadcast – GLASGOW
15.10.21 – Sneaky Pete’s – EDINBURGH
20.10.21 – Hyde Park Book Club – LEEDS
27.10.21 – Record Junkee – SHEFFIELD
28.10.21 – St. Pancras Old Church – LONDON
29.10.21 – The Moon – CARDIFF
02.11.21 – The Hare & Hounds – BIRMINGHAM
03.11.21 – The Joiners – SOUTHAMPTON
Tickets for the shows are available via www.bandsintown.com
Their debut album was co-produced by the band and Jez Williams of Doves, the Dinked and Record Store exclusive editions of the album sold out within two days of going on sale and the band have so far shared the tracks Help Me Help Myself, Portra, Night Drive, Day By Day and Daylight picking up support across 6 Music, Radio 1 and Radio X with plays from Jack Saunders, Steve Lamacq, Guy Garvey, John Kennedy, Radcliffe and Maconie and a ‘Spotlight’ feature on Lauren Laverne’s show.
White Flowers song-writing duo, Joey Cobb and Katie Drew, began both writing the tracks that would become Day By Day and honing the ethos, which would define the band after returning to their native Preston after studying art in London. In part, drawing inspiration from their stint in the capital the pair’s creative focus and direction was primarily sharpened by their experiences on returning north.
"There’s something uniquely bleak about the North,” says Joey, speaking from the abandoned textile mill that White Flowers call home, “but in that bleakness there’s a certain beauty.”
Creating all of their artwork, visuals and overall aesthetic, they began building a world that stretched beyond the music alone – in an unusual circular fashion, this auteurist-like approach became a way of translating their environment and experiences into a form of escapism from the very place that inspired them.
“We’ve always taken care to control every aspect of the White Flowers ‘world’, and because we’ve developed this over time, it feels to us like there’s a separate realm for White Flowers music to exist in,” observes Joey.
Hooking up with album producer Jez Williams also proved to be another creative breakthrough as the pair clicked artistically with the erstwhile member of Doves. Recording at his Manchester studio they built the album during on-off sessions across two years – sometimes leaving the studio for a couple of months to work on ideas, other times crafting the minutiae of details across all-night studio sessions.
The access to flexible studio time was telling, and the band were able to develop an aesthetic that, whilst indebted to the various sounds that defined their youth, also leaned heavily into Kevin Shields’ droning wall of noise guitars, the palimpsestic hauntology of early Burial, and the ghost box sampleadelia of Boards of Canada.
The result is one of the most exciting and hauntingly beautiful releases of 2021, an intuitive collection of songs augmented by Jez Williams’ impossibly diaphanous production and inspired by the constant upheaval of, well, everything.
“The songs on the album were written from when we were teenagers up to our early 20s, so it’s come of age in this weird apocalyptic time,” says Katie.
“Everything’s surrounded by uncertainty” adds Joey, "but it isn’t all doom and gloom, there are positives, rules are out the window and you can do what you want. There’s some hope in there.”