POLLY SCATTERGOOD shares new video for ‘Red’ – Watch Now

POLLY SCATTERGOOD shares new video for 'Red' - Watch Now

“Written at Polly’s home studio on the Kent Coast, in stolen moments of creativity while her newborn baby girl slept, Polly Scattergood’s new single ‘Red’ is awash with big production and the clarion call to womankind. Its video, a tale of a woman’s journey after her world is turned upside down, it represents the second of a series of videos that will form a short film across five instalments”

“’Red’ is a song about overcoming something that could easily floor you, it’s about the fight” explains Polly. Each track on the album is telling a story, we tried to capture this spirit by taking elements of the themes from within the record and together with James Ayling from Cape Films creating a fictional storyline based around a series of moments that ripple into each other, each story is intertwined, as life is never just a series of isolated events.

Taken from her forthcoming album In This Moment, ‘Red’ follows the first video in this sequence ‘Sphere’ published late last year. We decided to make a short film which not only works as 5 separate “moments” but also as one piece linking each song to the next, weaving a thread between the tracks on the album and showing highs and lows within just some of life’s twists and turns. I wanted a strong female character to be at the centre of the story, and ultimately I felt very strongly I wanted the film to end with a positive message. This is part two of five ”

Check out the video for ‘Red’ – BELOW:

After 2013’s “Arrows” and her collaborative 2016 project with Maps, onDeadWaves, Polly and her partner (fellow musician, producer and collaborator, Glenn Kerrigan) left the bustle of London for the desert in Fuerteventura. Polly craved light and space, quietness and peace. Getting away from the flashing neon of the city, and modern life’s dizzying virtual distractions, felt very urgent. “I wanted to drop off the planet for a while”, she says, three years on. “I wanted to start again. And disappear.“

And she did. Polly found the distance she craved in the sand and the heat. Goats wandering past her house instead of rumbling Routemaster buses. She describes that time as feeling like a “breath in her life”. Then, unexpectedly, another breath entered her world – a baby daughter. Becoming a mother was an experience which focused on Polly’s creativity intensely. They moved to a house on the Kent coast and, while their little girl slept, Polly would go into to home studio and write, cocooning herself in headphones. Here, alongside producer and collaborator Glenn Kerrigan they’d experiment with new sounds. They blended in field recordings of their new and old lives: of fires crackling, of the movement of the sea, of bells, and of breathing. This creativity would happen at all times of day and night. Everything felt immediate to Polly, 12 deeply intimate worlds.

“In This Moment” is an album inspired by travel, soundtracks, films, and music that transports people to very different worlds; the kind of music that makes the listener shut their eyes and be taken on a journey.

Polly Scattergood ‘In This Moment’ is released on 1st May, and available for pre-order here

Xsnoize Author
Mark Millar is the founder of XS Noize and looks after the daily running of the website as well as hosting interviews for the weekly XS Noize Podcast. Mark's favourite album is Achtung Baby by U2.

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